24 - 25 - 26 May, 2018 - Reggio Emilia.

Annalisa Rabitti

Annalisa Rabitti

Farmacie Comunali Riunite e Città Senza Barriere

Annalisa Rabitti is the founder and creative manager of a communication agency – Kalimera – and she is a consultant on trends analysis, stylistic mood creation, product and brand positioning, and their application in strategic marketing (Vodafone, Coca Cola, Max Mara, Marella, Marazzi Group, Palazzo Strozzi, Telecom and many more). In 2013 she founded, and became the creative manager of, K-lab ( www.k-labdesign.it).
In 2014 she became Chairwoman of the Welfare Commission of the Municipal Council of Reggio Emilia.
She has been Chairwoman of the Farmacie Comunali Riunite since 2015 and the manager of the “Reggio Emilia: a barrier-free city” project whose main purpose is to contribute to overcoming architectural barriers through a new way of conceiving the city “with“ and “for” fragility, TRYING TO IMAGINE A NEW WAY OF DESIGNING THAT GIVES A CENTRAL ROLE TO WHATEVER goes beyond giving care and assistance to people, in other words to passions, interests, emotions, and the soul.



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